23G PROTEIN · 100 CALORIES
7 Reasons why Pure Genius is the protein hack Mel Robbins swears by
You know you need more protein. Mel Robbins did too. But getting it in is the hard part: sugary bars, shakes that need a blender, powders that taste like chalk. So she started Pure Genius Protein, to make hitting your protein the easiest part of your day.
23g of protein in just 100 calories.
23g protein
no sugar
no fat
100 cals
Just 3.38 fl. oz
01
CONSISTENCY
She needed something she'd actually do everyday.
The best protein is the one you'll actually have on you. Mel didn't want another thing to prep, track, or remember. Pure Genius Protein makes hitting 23g as easy as grabbing it and going. No willpower required. On the days life gets busy, protein is the one thing that still gets done.
02
NO PREP
Twist. Sip. Done.
That's the whole routine.
No shaker. No blender. No powder on the counter. No shake to chalk down. Pure Genius Protein gets you 23g of protein in three seconds, less time than it takes to peel a wrapper.
03
LOW CALORIE
23g of protein.
Less than half the calories.
Protein bars average 210 calories and 22g of carbs. Powders need a shaker & 12+ ounces of liquid. Pure Genius Protein gives you 23g of complete protein in a 3.38 fl oz shot, 100 calories, zero sugar, zero fat. Same protein. Less of everything you don't want.
04
TASTE
It actually tastes like juice.
Most protein tastes like chalk, or like something you choke down because you have to. Pure Genius Protein doesn't. Tart, fruit-forward, and gone in three sips, in Watermelon Berry, Pink Lemonade, Lemon Lime, Blueberry Lemonade, Strawberry Guava, and Pineapple. No artificial flavors, no artificial sweeteners, no dyes. Ever.
05
EASY DIGESTION
It goes down light.
No bloat, no heaviness.
Most shakes sit heavy and leave you bloated an hour later. Plenty of people quit protein for that reason alone. Pure Genius Protein goes down like juice. Thin, clean, no weight to it. So you can drink it before breakfast, after a workout, or on a day you don't feel like eating, and still feel light. Three sips and done.
06
TAKE IT ANYWHERE
It goes everywhere real life actually takes you.
Bars get crushed in your bag. Shakes need a fridge, a shaker, and a sink. Pure Genius Protein is TSA-approved, shelf-stable, and small enough for your purse, glove box, or gym bag. No refrigeration, no prep. In the car, on the plane, between meetings, in the hotel room. Always ready.
07
BUILT WITH DOCTORS
Built with 7 doctors and scientists who drink it daily.
Mel hand-picked a board of world-renowned scientific, medical, and nutritional doctors who specialize in nutrition, longevity, weight loss, and hormonal health to create Pure Genius Protein. Every batch is third-party tested. 450+ clinicians recommend it on FrontrowMD.
Clinicians’ Choice
440 clinicians share this on FrontrowMD without compensation. Learn more
Recommended By:Dr. Amy Shah, MDDouble-board-certified physician with degrees in immunology and nutrition
"I spend so much time educating people about protein's critical role in their health — energy, muscle, longevity. But once they understand the need, finding convenient, quality sources becomes the real obstacle. Knowledge without accessible solutions doesn't help. That's what we're changing."
Recommended By:Dr. Rocío Salas-Whalen, MDRenowned physician specializing in endocrinology, obesity medicine, and bestselling author of Weightless: A Doctor's Guide to GLP-1 Medications.
"Protein is life. Muscle, bone, skin, hair, and nails are built from protein—it's the most essential macronutrient. Meeting protein needs isn't easy, especially for those on GLP-1 medications or women in midlife. Pure Genius Protein helps my patients reach their recommended intake when it matters most."
Recommended By:Dr. Betsy Grunch, MDRenowned board-certified neurosurgeon who specializes in spinal surgery and emergency surgery for brain and spine injuries.
“From losing 80 pounds myself to caring for my patients, my kids, and my mother—I see the same struggle everywhere: people know they need protein for strength, healing, and weight loss, but life makes it difficult. Adequate nutrition shouldn’t require perfect circumstances.”
Supported by ResearchDr. Jeff Karp, PhDA leading biomedical innovator with 40,000 academic citations.
"As I turned 50, protein wasn’t a focus for me. When I finally started paying attention to it, I built muscle faster than I ever had before. The science shows that muscle loss accelerates with age and that it becomes increasingly more difficult to rebuild strength. That makes protein essential to healthy aging so I can keep doing the things I love."
Recommended By:Dr. Judith Joseph M.D., M.B.ABoard Certified Psychiatrist, Researcher and Best Selling Author
"Living healthier and longer is not sustainable without truly understanding the science of your happiness. There is only one you and there will only ever be one you, so take the time to understand where you are losing your joy so that you can reclaim it. Many people lose joy because they are not taking care of their bodies and brains and reclaiming your joy through better health and better nutrients is a powerful way to unlock your hidden potential."
Recommended By:Dr. Lucia Aronica, PhDLecturer at Stanford University School of Medicine with nearly two decades of research experience in Epigenetics and Nutrigenomics
"My mother is 85 and still fully herself - sharp, joyful, and independent. As a scientist, I know that does not happen by accident. Protein is the structural foundation of everything we are built from. As we age, our bodies become less efficient at using the protein we eat, precisely when we need it most. Most people are unknowingly starving their cells of the one nutrient that keeps them resilient, functional, and alive in the fullest sense."
What people are saying about Pure Genius Protein
Built to win every comparison.
The protein 435 clinicians actually recommend.
Clinicians’ Choice
440 clinicians share this on FrontrowMD without compensation. Learn more
“I spend so much time educating people about protein’s critical role in their health — energy, muscle, longevity. But once they understand the need, finding convenient, quality sources becomes the real obstacle. Knowledge without accessible solutions doesn’t help. That’s what we’re changing.”
Over 1,000+ Satisfied Customers and Counting
Real people. Real results. Every day.
*Pure Genius undergoes independent third-party testing for heavy metals, pesticides, microplastics, and contaminants. Results available at puregeniusprotein.com.
EASY DAILY HABIT
“Done before my coffee’s even brewed.”
No blender, no cleanup. Three seconds and I’ve hit my protein. 60 days in — I notice the difference.
STEPHANIE C.
GLP-1 Support
“Finally hitting my protein on Ozempic.”
Can’t stomach big shakes anymore. This is 3oz. I barely notice I’m drinking it — and my numbers have never been better.
SARAH T.
TASTE
“Tastes like juice. Works like protein.”
Kept waiting for the aftertaste or the bloat. Neither came. The blueberry lemonade is dangerous.
DANA R.
Total 5 star reviews: 1.4k Total 4 star reviews: 209 Total 3 star reviews: 130 Total 2 star reviews: 73 Total 1 star reviews: 121
83%would recommend this product
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1,932 reviews
- CPChristine P.Verified BuyerRated 5 out of 5 stars22 seconds agoPink lemonade
Love the small travel friendly size! Taste is spot on, and no bad aftertaste!
- CWChanning W.Verified BuyerRated 5 out of 5 stars20 hours agoI love Pure Genius!
My favorite flavors are lemon lime and strawberry lemonade! I love the quick grab of protein! Thank you for making life so easy.
- MPMindy P.Verified BuyerRated 5 out of 5 stars23 hours agoBest tasting, easiest way to get protein on the go!
As a GLP-1 user, I love how easy it is for me to get in more protein daily with these convenient shots! They taste fantastic too, so much easier to drink then protein shakes!
- DWDacy W.Verified BuyerRated 5 out of 5 starsYesterdayMy FAV for getting through a hard day ! Everyone should’ve have their afternoon shot for that added energy and attention
Tastes great. Even better cold!!! Love it
!!
- AAldaRated 5 out of 5 starsYesterday5 Stars
Love the taste
