Terms of service



PURE GENIUS TERMS OF USE

Last Updated: August 31, 2026

IMPORTANT NOTICES

BINDING ARBITRATION AND CLASS ACTION WAIVER: THESE TERMS CONTAIN A BINDING ARBITRATION AGREEMENT AND CLASS ACTION WAIVER IN SECTION 25 THAT AFFECT YOUR LEGAL RIGHTS. YOU HAVE THE RIGHT TO OPT OUT. PLEASE REVIEW SECTION 25 CAREFULLY BEFORE ACCEPTING THESE TERMS.

CLASS ACTION WAIVER: BY AGREEING TO THESE TERMS, YOU WAIVE YOUR RIGHT TO PARTICIPATE IN A CLASS ACTION LAWSUIT OR CLASS-WIDE ARBITRATION AGAINST PURE GENIUS.

1. Acceptance of Terms

These Terms of Use ("Terms" or "Agreement") constitute a legally binding agreement between you ("you," "your," or "Customer") and Pure Genius AS LLC ("Pure Genius," "we," "us," or "our").

By:

  • Accessing our website (the "Website"),
  • Purchasing or using our products (the "Products"),
  • Creating an account,
  • Subscribing to marketing communications,
  • Submitting reviews or testimonials, or
  • Otherwise interacting with us,

you agree to be bound by these Terms.

If you do not agree to these Terms, you must not use the Website or purchase Products.

We may update these Terms periodically. Updated Terms will be posted with a revised "Last Updated" date. Continued use of the Website after the updated date constitutes acceptance of the revised Terms. For material changes, we will make reasonable efforts to notify you via email or a prominent Website notice.

2. Eligibility

You must be at least 18 years of age to purchase Products from the Website.

You represent that:

  • You are at least 18 years old,
  • You have the legal capacity to enter into binding agreements, and
  • All information you provide is accurate and current.

3. Privacy Policy

Your use of the Website is subject to our Privacy Policy, which explains how we collect, use, and share personal information. The Privacy Policy is incorporated into these Terms by reference. By using the Website, you acknowledge that you have read and understood the Privacy Policy.

4. Electronic Communications

You agree that electronic communications satisfy any legal requirement that communications be in writing. Your use of the Website or completion of a purchase constitutes your electronic signature under the Electronic Signatures in Global and National Commerce Act (E-SIGN Act).

5. Orders, Processing, and Shipping

We process orders according to timelines displayed on the Website. Shipping dates are estimates only.

Title and risk of loss transfer to you upon delivery of Products to your delivery address.

We are not responsible for delays caused by events beyond our reasonable control, including shipping carrier delays, supply chain disruptions, labor shortages, severe weather, acts of God, governmental actions, or technology failures. See also Section 22 (Force Majeure).

We reserve the right to:

  • Limit quantities,
  • Refuse or cancel orders,
  • Modify or discontinue Products, and
  • Correct pricing errors.

6. Pricing Errors and Corrections

We strive to ensure accurate pricing and product information; however, errors may occur. We reserve the right to correct any errors and to cancel or refuse orders placed based on incorrect pricing or product descriptions. In the event of a pricing error, we will notify you and provide the option to complete the purchase at the correct price or receive a full refund.

7. Subscriptions and Auto-Renewal

Pure Genius offers subscription purchasing for select Products.

If you purchase a subscription to our Products:

  • Auto-Renewal: Subscriptions automatically renew at the end of each billing cycle at the then-current subscription price unless you cancel before the renewal date. By subscribing, you provide express affirmative consent to these recurring charges. We retain a record of your consent for at least three years, or one year following termination of your subscription, whichever is longer.
  • Billing: You authorize us to charge your payment method on file at the start of each renewal period.
  • Price Changes: We will notify you of any increase in your subscription price — including any increase from an introductory or discounted price to the standard price — at least 7 days and no more than 30 days before the new price takes effect, in a manner you can retain (such as by email).
  • Cancellation: You may cancel your subscription at any time, at no cost, entirely online through your account settings — no phone call or contact with customer support is required. You may also cancel by contacting us at hello@puregeniusprotein.com. Cancellation takes effect at the end of the current billing period. No partial refunds are issued for unused portions of a billing period unless required by applicable law.
  • Introductory Pricing: Some subscriptions begin at a discounted introductory price for a limited period. Your subscription will convert to the standard subscription price after that period unless you cancel first. The Price Changes notice described above applies to this conversion.
  • Annual Reminder: At least once every 12 months, we will send you a reminder identifying your subscription, the frequency and amount of charges, and how to cancel.

8. Returns and Refunds

Most Products include a 30-day money-back guarantee beginning on the date of delivery (not shipment). To initiate a return, contact hello@puregeniusprotein.com with your order number.

Refunds are typically processed within 10 business days after returned Products are received and inspected.

Misuse of the refund policy, excessive returns, suspected fraud, or product diversion may result in:

  • Denial of refunds,
  • Account suspension, or
  • Refusal of future orders.

9. Billing Errors

You must report billing errors within 60 days of the charge appearing on your statement by contacting hello@puregeniusprotein.com. This does not limit your rights under applicable credit card or payment processor dispute policies.

10. SMS and Text Marketing Communications

If you opt in to receive SMS or text messages from Pure Genius:

  • You consent to receive recurring automated marketing text messages at the phone number provided.
  • Consent is not a condition of purchase.
  • Message and data rates may apply.
  • Message frequency may vary.
  • You may opt out at any time by replying STOP to any message. Reply HELP for assistance.
  • Opting out of SMS does not affect your other account settings or purchases.

By providing your phone number and opting in, you represent that you are the account holder or have authorization to opt in for the phone number provided, and that you are at least 18 years of age.

11. Customer Representations

You agree that you will:

  • Comply with all applicable laws,
  • Provide accurate information,
  • Not engage in fraudulent purchasing behavior, and
  • Not attempt to circumvent Website security or access controls.

12. User Content

You may submit reviews, testimonials, photos, or other content ("User Content").

By submitting User Content, you grant Pure Genius a worldwide, perpetual, royalty-free, non-exclusive license to use, reproduce, distribute, display, and create derivative works from your User Content for business and marketing purposes.

You represent that your User Content does not violate any third-party rights and complies with these Terms.

13. Influencers and Testimonials

If you receive free products, compensation, or any other incentive in connection with content about our Products — whether as a formal influencer, affiliate, or otherwise — you must clearly and conspicuously disclose that relationship in accordance with Federal Trade Commission (FTC) Endorsement Guidelines. Disclosure must appear in a prominent location, not buried in hashtags or fine print. Use of Pure Genius's paid partnership label on applicable platforms is required where available.

14. Product Information and Health Disclaimer

Pure Genius Products are dietary supplements and nutritional products intended to support general wellness.

These statements have not been evaluated by the Food and Drug Administration. Products are not intended to diagnose, treat, cure, or prevent any disease.

Information provided on the Website is for informational purposes only and does not constitute medical advice. Consult a licensed healthcare professional before starting any supplement or nutrition program, particularly if you are pregnant, nursing, have a medical condition, or take prescription medications.

15. Individual Results and Reliance Disclaimer

Results from using our Products vary by individual based on factors including diet, exercise, lifestyle, and personal health conditions.

By purchasing our Products, you acknowledge that:

  • Results cannot be guaranteed,
  • Testimonials and marketing examples represent individual experiences and are not typical, and
  • You are not relying on promises of specific results beyond those expressly stated on product labeling.

16. Unauthorized Resale

Products purchased from the Website are intended for personal use only and may not be resold without prior written authorization from Pure Genius. Products purchased for unauthorized resale may be ineligible for refunds, warranties, or customer support, and may result in account suspension.

17. Intellectual Property

All Website content — including trademarks, logos, graphics, text, and software — is owned by or licensed to Pure Genius and is protected by applicable intellectual property laws. You may not use, reproduce, or distribute any content from the Website without prior written permission from Pure Genius.

18. Accessibility

We strive to maintain Website accessibility consistent with WCAG 2.1 AA standards. If you experience accessibility barriers, please contact us at hello@puregeniusprotein.com so we may assist you.

19. Disclaimer of Warranties

TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, PRODUCTS AND WEBSITE SERVICES ARE PROVIDED "AS IS" AND "AS AVAILABLE." PURE GENIUS DISCLAIMS ALL WARRANTIES, EXPRESS OR IMPLIED, INCLUDING WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, AND NON-INFRINGEMENT.

20. Limitation of Liability

TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, PURE GENIUS'S TOTAL LIABILITY FOR ANY CLAIM ARISING OUT OF THESE TERMS OR YOUR USE OF THE PRODUCTS OR WEBSITE SHALL NOT EXCEED THE AMOUNT PAID BY YOU FOR PRODUCTS DURING THE 12 MONTHS PRECEDING THE CLAIM. IN NO EVENT SHALL PURE GENIUS BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, OR PUNITIVE DAMAGES.

Some states do not allow the exclusion or limitation of incidental or consequential damages, so the above limitation may not apply to you.

21. Indemnification

You agree to indemnify, defend, and hold harmless Pure Genius and its officers, employees, agents, and successors from any claims, damages, losses, and expenses (including reasonable attorneys' fees) arising from:

  • Your use of the Website or Products,
  • Your violation of these Terms,
  • Your User Content, or
  • Your violation of any third-party rights.

22. Force Majeure

Neither party shall be liable for delays or failures in performance resulting from circumstances beyond that party's reasonable control, including acts of God, natural disasters, pandemic, governmental action, utility failures, shipping carrier failures, or other events outside reasonable control. The affected party shall provide prompt notice. If a Force Majeure event continues for more than 30 days, either party may cancel the affected order with a full refund of any amounts paid.

23. Notices

All formal notices to Pure Genius under these Terms must be sent in writing to:

Pure Genius AS LLC
15 Riverside Avenue
Westport, CT 06880
hello@puregeniusprotein.com

Notices to you will be sent to the email address associated with your account. You are responsible for keeping your contact information current.

24. Informal Dispute Resolution

Before initiating arbitration or legal action, the party with a dispute must send written notice to the other party describing the nature of the dispute and the relief sought. The parties agree to make a good faith effort to resolve the dispute within 30 days of receipt of such notice. This informal resolution process is a prerequisite to filing any arbitration claim.

25. Binding Arbitration and Class Action Waiver

PLEASE READ THIS SECTION CAREFULLY — IT SIGNIFICANTLY AFFECTS YOUR LEGAL RIGHTS, INCLUDING YOUR RIGHT TO FILE A LAWSUIT IN COURT.

25.1 Agreement to Arbitrate. Except as provided below, any dispute, claim, or controversy arising out of or relating to these Terms, the Website, or the Products — including questions about the existence, validity, or termination of these Terms — shall be resolved by binding arbitration administered by the American Arbitration Association (AAA) under its Consumer Arbitration Rules, by a single arbitrator. The arbitration shall take place in Connecticut, or, at your election, via video conference or telephone.

25.2 Class Action Waiver. YOU AND PURE GENIUS AGREE THAT EACH MAY BRING CLAIMS AGAINST THE OTHER ONLY IN AN INDIVIDUAL CAPACITY AND NOT AS A PLAINTIFF OR CLASS MEMBER IN ANY CLASS OR REPRESENTATIVE ACTION. The arbitrator may not consolidate more than one person's claims and may not preside over any form of class or representative proceeding.

25.3 Mass Arbitration. If 25 or more similar claims are filed against Pure Genius within a 90-day period, the AAA's Mass Arbitration Supplementary Rules shall apply.

25.4 Exceptions. Either party may seek emergency injunctive or equitable relief from a court of competent jurisdiction to prevent irreparable harm, including unauthorized use of intellectual property or breach of confidentiality obligations. Claims that qualify for small claims court may be brought in that forum.

25.5 Costs. For claims under $10,000, Pure Genius will pay all AAA filing and arbitrator fees unless the arbitrator finds your claim was filed in bad faith.

25.6 Time Limit. Any claim must be brought within one (1) year of the date the claimant knew or should have known of the facts giving rise to the claim, or it is permanently barred.

25.7 Opt-Out. You may opt out of this arbitration agreement within 30 days of first accepting these Terms by sending written notice to hello@puregeniusprotein.com with the subject line "Arbitration Opt-Out" and including your name, address, and account email. If you opt out, disputes will be resolved in the courts specified in Section 26.

26. Governing Law and Venue

These Terms are governed by the laws of the State of Connecticut, without regard to its conflict of laws principles. For any dispute not subject to arbitration under Section 25, the parties consent to exclusive jurisdiction in the state and federal courts located in Fairfield County, Connecticut.

27. California and State-Specific Rights

California Residents: Under California Civil Code Section 1789.3, California users are entitled to the following consumer rights notice: If you have a complaint regarding the Website or Products, you may contact the Complaint Assistance Unit of the Division of Consumer Services of the California Department of Consumer Affairs at 1625 North Market Blvd., Suite N 112, Sacramento, CA 95834, or by telephone at (800) 952-5210.

California residents also have rights under the California Consumer Privacy Act (CCPA/CPRA) as described in our Privacy Policy, including the right to know, delete, correct, and opt out of the sale or sharing of personal information.

Other State Residents: Residents of states that have enacted comprehensive consumer privacy laws may have additional rights as described in our Privacy Policy, which maintains the current list of covered states.

28. Assignment

We may assign these Terms at any time in connection with a merger, acquisition, or sale of assets. You may not assign your rights under these Terms without our prior written consent.

29. Severability

If any provision of these Terms is found to be invalid or unenforceable, that provision will be modified to the minimum extent necessary to make it enforceable, or severed if modification is not possible. The remaining provisions will continue in full force and effect.

30. No Waiver

Our failure to enforce any provision of these Terms on any occasion does not waive our right to enforce that provision or any other provision at any other time.

31. Entire Agreement

These Terms, together with our Privacy Policy and any other policies incorporated by reference, constitute the entire agreement between you and Pure Genius regarding the Website and Products, and supersede all prior agreements and understandings relating to the same subject matter.

For questions about these Terms, contact us at: hello@puregeniusprotein.com